Marketing Cluster

Marketing your clients property is more than just attracting customers. It is a reflection on you and your agencies ability to portray their marketing skills to future buyers and sellers. What areas do you need to focus on to build a strong brand and what will put you as individual ahead of all the competitors in your area? It’s all covered in this exciting 2 module course.

Satisfies the completion of 2 CPD module of the 3 required by a Certificate of Registration holder (Assistant agent) in their yearly CPD programme.

Marketing Cluster

  • Category NSW Courses
  • Location Online Only
  • Details

    This marketing cluster of 2 units specifies the skills and knowledge required to develop marketing and communication profiles in real estate as well as marketing property for sale or lease.

    It includes understanding methods for marketing and communicating, clarifying type, value and purpose of different communication activities and developing a personal profile for marketing and communication in real estate. It also includes interpreting a property appraisal report, negotiating an agreed marketing plan for a property with clients, preparing marketing materials, securing marketing resources, implementing marketing activities, accessing and using agency data on target markets, reviewing effectiveness of the marketing plan and activities and reporting on the effectiveness of marketing activities.

    The 2 modules you will study are:

    CPPREP4004  Establish marketing and communication profiles in real estate and CPPREP4102  Market property.

    This unit applies to people currently working in or seeking to work in real estate.

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